Starter — $150
One flat price, everything you need to look legitimate online
A complete five-page website for a small business that needs to be findable and credible. Custom designed around your trade, built mobile-first, and launched on your own domain with SEO and social previews already set up.
This is right for you if
- You have no website at all, and customers keep asking for one
- Your current site was built years ago and breaks on phones
- You're a one-person or small team operation — trades, salon, cleaning, tutoring, consulting
- You need somewhere credible to point people from Google, Instagram, or a business card
- You want it done for you, not another tool to learn
Not included at this tier
- Online stores with a product catalogue and checkout
- Customer logins, accounts, or member areas
- Booking systems with live availability and payment
- Sites needing more than about five pages of content
- Anything with a database behind it
Exactly what $150 buys.
Not a bullet list of buzzwords — here's what each item actually means and why it matters.
The website
Up to 5 pages
Typically Home, Services, About, Gallery, and Contact — but we'll structure it around how your business actually sells. If you only need three, we build three.
Custom design, not a template
Colours, type, and layout chosen for your trade. A plumber's site should look nothing like a photographer's, and it won't.
Mobile-first build
Designed on a phone screen first, because that's where most local searches happen. Tap targets sized for thumbs, no pinch-zooming, no sideways scrolling.
Your branding worked in
Send your logo and we'll build the palette around it. No logo yet? We'll use clean type treatment that still looks deliberate.
Getting found
Page titles and meta descriptions
Written for each page — these are the blue link and grey text people see in Google results, and most cheap sites get them wrong or leave them blank.
Proper heading structure
One H1 per page, logical H2s beneath it. Search engines use this to understand what each page is about; screen readers use it to navigate.
Image alt text
Every image described in text. Helps image search, and it's what a blind visitor's screen reader reads aloud.
Sitemap and robots.txt
Generated and submitted so Google can find and crawl every page rather than stumbling across them.
Google Search Console
Connected and verified in your name, with the sitemap submitted, so you can see which searches bring people to you.
Sharing and speed
Social sharing previews
Open Graph tags plus a custom share image, so pasting your link into Facebook, Instagram, WhatsApp, or a text message shows a proper card instead of a blank grey box.
Optimized images
Compressed and correctly sized before they ship. Oversized photos are the single most common reason small business sites feel slow.
Fast page loads
Lightweight build, served from a CDN. Aiming for green scores in Google PageSpeed Insights on mobile, not just desktop.
Turning visitors into calls
Contact form to your inbox
A working form with spam protection, delivering straight to the email you already check. No dashboard to log into.
Click-to-call buttons
On mobile, your number becomes a tap. On a trades site we'll pin it to the bottom of the screen so it follows the visitor down the page.
Google Maps embed
Where it makes sense — shops, salons, cafés, anywhere people need to physically find you.
Social links and favicon
Your profiles linked in the footer, and a proper icon in the browser tab instead of a blank page symbol.
Launch and handover
Domain connected, HTTPS on
We connect the domain you own — or help you register one, in your name — and set up the free SSL certificate so browsers show the padlock instead of a warning.
Hosting configured
Set up on your own account. For a site this size the hosting itself is typically free, and the bill never routes through us.
Every login handed over
Domain, hosting, analytics, Search Console. All yours, with nothing held back as leverage.
Walkthrough video
A short screen recording showing how to change your text, swap a photo, and update your hours, so small edits don't mean emailing us.
From first message to live site.
- 01
Free homepage preview
Tell us about the business and we'll design your actual homepage — before any money changes hands. If you don't like it, you owe nothing.
- 02
You approve, and pay half
Happy with the direction? $75 to start. We send an invoice you can keep for your records.
- 03
Send your content
Logo, photos, services, hours, service area, contact details. Rough notes are fine — we handle the writing.
- 04
Build and review
We build out the full site and send you a private link. You come back with changes; two rounds are included.
- 05
Launch
Domain connected, HTTPS on, submitted to Google, logins handed over, walkthrough recorded. Final $75 due here.
Example sites at this tier
Full working demos built to the Starter scope. Fictional businesses, real builds.
Apex Plumbing & Heating
Trades & Contractors
Emergency callouts, upfront pricing, and a phone number you can't miss.
Fade House Barbers
Salons & Barbers
Dark, moody, price-list first — the look most barbershops actually want.
Golden Leaf Café
Local Shops & Cafés
Menu, hours, and directions — the three things café visitors actually came for.
Add anything you need
Bundled into your fixed quote before we start — never billed after the fact.
About the Starter package
Is $150 really everything?
For the scope above, yes. The two costs that sit outside it are your domain name — typically $10–15 a year, registered in your name — and hosting, which for a site this size is usually free. Anything from the add-on list gets quoted before we start it, never added to an invoice after the fact.
What if I need a sixth page?
Ask. A small overrun is usually fine and we won't nickel-and-dime you over one extra page. If it turns into ten, that's the Business package and we'll say so upfront rather than quietly cutting corners elsewhere.
I don't have photos. Is that a problem?
No. We'll use high-quality stock imagery chosen to suit your trade, and design around the shortage. Photos of your own work always convert better, so we'll flag where adding real ones later would help most.
What happens after 30 days of free support?
Nothing breaks. You can keep running the site yourself with the walkthrough we recorded, ask us for help hourly, or move to a Care plan from $15/month for backups, security updates, and small edits. There's no automatic charge and no default subscription.
Start with a free preview
Tell us about your business and we'll design your homepage before you pay anything. If it isn't right, you owe nothing and we part on good terms.